Is Laser Engraving Still Worth It in 2026? Here’s Where You Should Sell Your Products
The Growing Market for Personalized Gifts
The market for personalized gifts continues to grow, with an expected value of $14 billion by 2030. People are increasingly looking for custom products for occasions such as birthdays, weddings, and anniversaries. Laser engraving has become a popular way to create unique gifts, from engraved cutting boards to custom photo keychains.
If you already have a laser engraver and are considering turning it into a profitable business, one question often arises: Where should I sell my laser-engraved products?
Effective Sales Channels for Laser-Engraved Products
There are several platforms where you can sell your products, each offering different advantages. Let’s explore the best options for you.
1. Local Markets & Craft Fairs: A Great Start
Selling locally remains one of the most effective ways to grow your business. It allows you to test product ideas, get instant customer feedback, and sell your products on the spot.
Local markets and craft fairs attract shoppers who are looking for unique, personalized gifts. Items like engraved cutting boards, personalized glassware, and leather wallets are especially popular during the holiday season, wedding seasons, and community events.
Why You Should Consider Etsy for Custom Products
Etsy is the largest global marketplace for handmade and personalized products. With around 96 million active buyers, it’s a great platform for selling custom gifts.
If your products are personalized, artistic, or made to order, Etsy is an ideal choice. The listing fee is low ($0.20) and the audience is already searching for unique gifts.
However, competition can be fierce in popular niches, and you’ll be responsible for handling production and shipping.
Amazon Handmade: Perfect for Scalable Products
Amazon Handmade allows sellers to reach a large audience while maintaining a handmade label on their products. This platform is best suited for those who sell repeatable designs, like custom metal tags or engraved jewelry.
The main benefit is the massive customer reach that Amazon offers. However, you’ll need to pay a 15% referral fee, and the competition can be high.
Building Your Own Brand on Shopify
If you want to build your own brand and control your pricing, Shopify is a great option. With Shopify, you’ll own your customer data and can focus on growing a long-term business.
However, generating traffic to your Shopify store requires effort. You’ll need to focus on SEO, social media marketing, and advertising.
Combining Multiple Platforms for Greater Reach
Most successful laser engraving businesses use a combination of these platforms. Start by selling locally to validate your product ideas, use Etsy to reach a larger audience, and build your own brand with Shopify.
If your products can scale, adding Amazon Handmade can help increase your reach.
- Final Thoughts: Is Laser Engraving Still a Good Business in 2026?
Yes, and more than ever.The market is strong, the demand is emotional, and the opportunity is real.
- With the right machine and product strategy:
-ComMarker B4/B6/TITAN Fiber lasers→ metal personalization & corporate gifts
-ComMarker OMNI X/XE UV lasers→ glass, plastic & premium detail engraving
-ComMarker CO₂ lasers→ wood, leather & creative decorations
You absolutely have the chance to capture this demand with the right strategy and products.
- So ask yourself:
Do you want to turn your laser engraver into a profit‑generating business?
Do you want your products to be meaningful gifts people are proud to give and receive?
Do you want a business that blends creativity, personalization, and real customer demand?
- If the answer is yes, then 2026 is still a great time to start or grow a laser engraving business.
To let your creativity and passion bring you new income and opportunity in a market that values emotion, individuality, and story.
